Samsung’s flagship smartphone, the Galaxy S III, recently surpassed Apple’s older iPhone 4S to become the best-selling smartphone in the world, says a report. But its time at the top is likely to be short.
Strategy Analytics, a research firm, issued a report on Thursday that found that Samsung had shipped 18 million Galaxy S III smartphones in the third quarter, while Apple had shipped 16.2 million iPhone 4S phones in the same period.
But dethroning the iPhone isn’t as meaningful as you would think. Sales of the iPhone 4S slowed because Apple released the iPhone 5. And Apple sold five million of the new phones in their first three days in stores. So while Samsung may have dethroned a specific model of Apple’s phone, the iPhone product line hasn’t lost momentum.
The iPhone 5 is still selling out fast in many stores. Foxconn, the manufacturer of the phone, said on Wednesday that it was struggling to make enough iPhones to meet demand. The company’s chairman previously said that the iPhone 5 would “put the Galaxy S III to shame.”
But sales of Samsung’s phone are still strong, and in terms of numbers, it’s one of the only viable competitors to the iPhone. Samsung has sold 30 million Galaxy S III handsets in the five months the phone has been on sale. Similar to Apple’s global release strategy with the iPhone, Samsung released the Galaxy on multiple major carriers, including Verizon, AT&T, T-Mobile USA and Sprint.
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